The French gaming authority, ANJ, lately assessed the 2024 promotional blueprints presented by the nation’s wagering providers. This is a yearly obligation, with the ANJ examining these strategies to guarantee they conform to France’s nationwide gaming regulations, especially those intended for hindering compulsive gaming and shielding underage individuals.
This period, the ANJ adopted a particularly strict position, dismissing some providers’ blueprints entirely and establishing rigorous prerequisites for others. The evaluation encompassed 18 providers – 16 possessing online permits and two with exclusive privileges.
It appears most providers are adhering to familiar territory, with a significant emphasis on retaining current participants, particularly with major athletic competitions like the Euros and the Olympics occurring in 2024. This concentration on retention is evident in a 14% surge in projected promotional expenditure. Digital platforms remain dominant, constituting nearly half of all media allocations.
While the ANJ eventually endorsed the overall promotional tactics, they’ve emphasized that providers must reduce the intensity, particularly regarding the avoidance of excessive advertising across various media channels.
Frances gaming authority wasn’t messing around! They penalized Winamax for its excessive bonus promotions, which were considered too dangerous for potentially at-risk gamblers. Winamax is required to present a revised strategy for its promotional efforts, especially those involving monetary benefits, by February 15, 2024.
Concurrently, Denmark’s gambling regulator is taking a preventative stance against financial crimes. They’ve requested input from industry participants on their proposed anti-money laundering framework.